The illegal production and distribution of counterfeit goods is a significant problem that negatively impacts your customers and your valuable brands.
To fight distributors of counterfeit products, Pretection offers a strategic, tailormade anti-counterfeit strategy that easily identifies bona fide resellers and their illegal counterparts on the internet. Its main purposes are to educate the public, to identify fake products and to offer an opportunity to report counterfeit merchandise.
One reason for designing such a program for your company is to give off a strong signal to possible offenders that anti-counterfeiting is part of your companies strategy.
A typical anti-counterfeiting program consists of:
- Mapping official and non-official distributors
- Tracking counterfeit goods, identifying distributors and prosecuting infringements
- Inform consumers how to recognize counterfeit products
- Provide an anonymous online reporting tool for counterfeit goods
- Provide information about legislation on counterfeiting, copyrights and imitation
- A clear policy that you strive for identifying and prosecuting offenders
We are happy to discuss what this means for your company. Please get in touch with us